Purpose: so the room is clear on what Som did and why, across Som’s share of the AEO process. This report is Som only (areas 1 to 7). Hoa’s tools and Vin’s close stay on the base page.
2 November drafts, written and not sent. Nothing here is ticked. The AEO section for Vin is the home page. The YouTube list is /e5-8-youtube. The spec for Kevin is /e7-1-ai-tracking. The wrong-statement pass is /e6-100-trace. The home page leaves the four AI visit cells blank.
AEO here: get AI assistants to name Hypertune and get our facts right when buyers ask. Som’s share: choose what we track, lock one set of facts, trace wrong answers, write pages AI can quote, build the page-check path, trial two paid tools, and draft how we report results.
| Area | Status | Still open on Som’s side |
|---|---|---|
| 1. Choosing the questions | Done research; four swaps approved; Hoa loaded them (E1-8, 30 Oct) | Nothing on Som |
| 2. One set of facts | Done facts page + notes; Hoa E3-50 applied 30 Oct | Vin E0-3, then Travis; Som round 2 on 2 Nov |
| 3. Tracing wrong answers | Done AMD miss traced; two more sources logged | Ship AMD partner line via Linear (E3-16 locked 30 Oct; does not wait on Austin again) |
| 4. Pages AI can quote | Done nine rules; eleven drafts; method sheet; E3-16 locked 30 Oct | FPS evidence from Austin; apply two Profound lines to buyer page if agreed |
| 5. How every page gets checked | Done path built; Hoa’s FPS / CS2 launch / Overwatch docs shared | Apply remaining edit lists; buyer page with Bobby (C13-1) |
| 6. AI writer and research tool | Done Semrush cancelled; Profound compared | Do not pay; take two Profound lines into the buyer page |
| 7. Reporting what AEO achieves | Done AEO section + Kevin tracking brief drafted; partial baseline taken | Report 2 (R2-3); Bing AI stays “not pulled”; send tracking brief to Austin for Kevin |
Som researched · Vin approved · Hoa loads
Why: every number we report depends on which questions we track. They have to be real buyer questions, fixed for the quarter, and identical in every tool.
Done
Research: e1-5-swaps
Som wrote · Hoa, Vin and Travis check · Austin signs off
Why: if site, listings and press disagree, AI hedges or picks the wrong line. One internal source of truth stops that. Public facts live on trust and /pricing.
Done
Open Vin’s final check (E0-3), then Travis. Som round 2 on 2 Nov. Two Reconfirm lines still need a human answer: “Is Hypertune free?” and Product Hunt “One-click”.
Facts: hypertune-facts-page.pages.dev
Hoa flags · Som traces
Why: a wrong answer usually comes from one source. Fix that source. Do not argue with the AI.
Done
E3-16: facts-lines-draft
Som set the rules · Som and Hoa write
Why: AI quotes passages. Answer in the first 40 to 60 words, use tables, date numbers, name the author. A written standard makes every draft do that.
Done
Open Austin’s FPS test evidence (E4-17). Two Profound lines into the buyer page once “do not pay” is confirmed on the call.
Rules: ai-content-framework · method: e4-8
Som and Hoa built it
Why: a second writer catches misses first, so Bobby, Vin and Travis spend time on SEO, the final run and product facts.
Order (20 Oct): writer → other writer → Bobby → Vin → Travis written feedback → 30-min call → round 2 → Travis re-check → Austin → Kamil.
Every handover opens with the keywords block. Checker sends an edit list as a document; only the draft owner publishes the link.
Done Path used on the drafts. Hoa shared FPS, CS2 launch and Overwatch reviews on 30 Oct. Buyer page cleared to Bobby (C13-1).
Open Apply remaining edit lists. Warzone stays frozen until round 2 on 2 Nov.
Som
Why: both tools are expensive on a paid plan. A free trial was enough to learn what each adds.
Done Semrush used for question research, then cancelled before the charge. Profound drafted the buyer page from the same brief: 0 fact errors and a better “worth it” section, but rule breaks and no date / Terms / cancel cutoff. Our draft stays the base.
Open Do not pay. Take the “worth it” headroom line and the monthly-plan line into the buyer page.
Profound: e8-5-profound
Som writes · Vin reviews · Kevin builds tracking
Why: Austin and Jerad only see AEO in the bi-weekly report. They will ask if AI brought paying customers. Today we cannot answer that without Kevin’s tracking.
Done
Open Finish Report 2 (R2-3). Send tracking brief to Austin for Kevin. VBS block to Travis (T5-0) if not yet sent.
AEO section: aeo-section-draft · tracking: e7-1
| Item | By |
|---|---|
| Report 2 (R2-3), partial baseline, four AI cells blank, Bing not pulled | 31 Oct |
| Send / confirm Vin has the AEO section and E3-16 links | Today |
| Send Travis the VBS block and record it (T5-0) | Today |
| Buyer page with Bobby (C13-1) | Sent / open for him |
| Two Profound lines into the buyer page | After “do not pay” confirmed |
| Facts page round 2 | 2 Nov, after Vin / Travis |
| Warzone frozen until round 2 | 2 Nov |